Summer campaign based around vintage photos from Washington State.
We evoked nostalgia with Woods Coffee postcards to sell at the counters as if the shops had been around in the mid-century.
One photo is of Boulevard Park — what was a pottery studio by the bay in 1974 is now a Woods Coffee location.
Happy Camper Campaign 2013
Role: Designer, Copywriter
Creative Director: Kelly Spiker
Coffee, contests, and lots of happy campers.
We transformed the stores for summer with giveaways, apparel, drinkware, and stickers for kids.
Customers earned tickets with each drink purchase. Winners were drawn weekly for various prizes; the grand prize was a 2-night stay in a vintage camper.
Making our mark — timber in many Woods Coffee locations is reclaimed from old sites around the Pacific Northwest. You'll find mark this branded into tables and chairs that have gotten a second life.